about | services | monkeys A Marketing Approach to Music Recently founded in Boston, Market Monkeys is an integrated marketing company, established to provide intuitive business-based solutions to performing arts marketing challenges. Not a management company, not a booking company, Market Monkeys focuses on offering the services that artists and musicians need in order to plan, promote, and grow. The business is modeled as a marketing company in order to provide the flexibility that is necessary to work with emerging musicians at various stages in career development. Some artists come to Market Monkeys with managers, publicists, booking agents, and volunteers already in place. Others are focusing on developing any or all of these areas of their businesses.Important distinction. Market Monkeys challenges entrepreneurial singer-songwriters to embrace their ventures as managers of their own careers. We encourage artists to indulge in the parts of that business that are fulfilling for them, and delegate the activities that divert their attention from what they must do to attain their own, self-defined success goals. A Monkey's Approach to Marketing The thing that's different about Market Monkeys from other music companies is that we break the rules. Sure, we pay attention. We stay up on how everybody in "the industry" does things... But then we swing from our own branches. We work within an industry designed to homogenize music, streamline artist development, and prescribe the public with packaged goods that garner mainstream appeal. We believe there is no fomula for success. Each artist we work with has their own unique definition of success, and we help them achieve goals built around that vision. We pride ourselves on being sincere to who we are, faithful to our ideas. We're just doing what we do best — making music and sharing it with people who appreciate true, authentic entertainment.